How Did He Find Me and Above
In this smarketing approach the procures must be establish according to which a contact consider qualifi is pass from marketing to sales and what the areas of expertise are in order to be able to give valid answers to social mia users. The rules can change depending on the company but in general it can be said that the boundaries of marketing can go as far as the prospect’s first question; after which he is report to the seller because he is identifi as a potential customer. From this moment on the salespeople take charge of the contact continuing the conversation and trying to accompany him further along in the purchasing process.
The skill of marketing
Lies in being able to qualify the lead as valid before passing it on to colleagues so as to avoid wasting precious time or burning a contact that is not yet mature. Choice of social networks Business Database Just as a salesman of industrial machine tools does not go to a restaurateur to look for a new customer the choice of channels for the social mia marketing strategy must include an analysis of the habits of the target audience you have chosen to aim for. It is important to be present with a corporate profile on the platforms us daily by prospects and customers on which they feel comfortable to carry out research and communicate with potential suppliers.
There is still time to update
Your social strategy and align it with the company’s marketing commercial and more generally revenue objectives. Following social trends is not always easy especially DP Leads if you don’t have a dicat department but if you are interest in learning more you can download our free guide. Download the ebook B2B SALES | B2B DIGITAL MARKETING | SOCIAL MIA.