How to Create a Modern Marketing SEO Strategy
Getting your brand noticed in the digital space requires an effective SEO strategy. Every brand needs viable SEO practices to strengthen their digital presence. Here’s why:
Organic search, as opposed to paid advertising and other searches , accounts for 53% of trackable searches online . Of these searches, approximately 68% of organic click-through rates go to the top three websites.
Below is an example of a study published in 2022.
SEO optimization is very important for any business. It helps drive organic traffic and improve your site’s search engine rankings. If you’re an HR professional, it’s important to optimize your SEO to help you find the right candidates for each job’s needs.
3 ways to make your SEO strategy effective
Therefore, organic search is very important for marketing.
But how easy is it to rank this high and reach so many online users? What practices Ws Data do you need in your SEO marketing strategy to differentiate your brand?
Every business with an online presence is competing for the most sought-after organic search rankings. Write your blog content following good SEO practices.
In fact, content created and shared online is expected to grow to more than 180 zettabytes by 2025. Organic marketing is therefore very competitive. So, here are the practices you should incorporate into your SEO strategy for a more effective marketing campaign.
Understand your audience and their search intent
Add video to your content
More and more people prefer watching videos rather than reading content on the internet. If you can provide your prospects with videos instead of written content, they are more likely to spend more time on your site.
Adding subtitles to your video can be DQ Leads helpful so viewers can watch your video even when they’re muted.
Include a podcast section on your website
Podcasts have become popular recently because of their convenience. Podcasts can be listened to on the go, providing a convenient yet educational experience.